How do you design for enjoyable? This seemingly easy query grew to become a raison d’etre for the group creating the most recent class of Co-op Cycles electrical bikes, the Era e1.1 and Era e1.2, says Ilya Brukhman, the design lead for the bikes.
“Our member and buyer analysis confirmed very clearly that ‘enjoyable’ is the No. 1 motivation for each present e-bike riders and for potential e-bike riders,” explains Brukhman. “In order that grew to become the lens via which we considered all of our design selections.”

The Co-op Cycles group was additionally fun-focused when it developed its first two e-bikes, the CTY e2.1 and CTY e2.2 fashions, and I can attest that my CTY e2.1 is as nice a temper enhancer as any gear I’ve ever owned.
So, what’s completely different about Era e? Brukhman says the group re-imagined all the pieces concerning the design platform. With the CTY e-bikes, “we selected so as to add functionality to extra conventional bikes,” says Brukhman. Having a well-known body and 27.5-inch wheel dimension made the CTY e-bikes extra approachable; they’re additionally quicker and extra fitness-oriented than Era e. “With the Era e,” mentioned Brukhman, “we select to interrupt that mould and go in a completely completely different course.”
One of many first stuff you’ll discover concerning the Era e fashions is the low, step-through body. Its city utility aesthetic has the next function, although: It allowed the design group to sneak in performance that makes the bike simpler, and sure, “funner” to trip. As a result of the body additionally sits atop smaller, 20-inch wheels, the bike has a low middle of gravity that makes it tremendous nimble.
“Some of the thrilling moments for me was receiving our first pattern and attending to trip it on the bike path that runs alongside the again of our facility,” says Brukhman. “We’ve a ton of experience on the group that helped convey this imaginative and prescient of a enjoyable and nimble bike to life, however nothing compares to throwing your leg over the body for the primary time. The bike needs to go. It’s zippy and simply begs you to zoom round city,” he provides.
Heather Henderson, Co-op Manufacturers senior product supervisor for cycle, additionally talks about how refined traits make a distinction to riders. “You don’t want to know weight dynamics on a motorbike, however our design group does,” she says, explaining that “an analogous bike with an extended wheelbase would really feel such as you’re driving a truck. The middle of gravity on this bike retains you properly balanced—and nimble—regardless of how tall or quick you might be.”
Henderson provides: “Once we design bikes, it’s not nearly placing the most important motor and battery quantity we presumably can on the spec web page. It’s about how the entire parts work collectively to maximise the expertise of the supposed rider.”
For such an agile creature, the Era e can also be a steady one. The body geometry locations you in a cushty upright driving place, whereas additionally offering the power to assist cargo on the included rack(s).
One Body Dimension for All
That body geometry additionally makes it doable for a single body to suit most riders—no elaborate leg measurements or dimension charts wanted. The low, step-through body works properly for shorter riders. The angles on the top tube and seat tube make it simple to regulate for taller riders as a result of the handlebar and seat transfer farther aside when these parts are raised. The outcome: Taller riders can comfortably prolong once they hop on to trip.
The Variations Between Era e1.1 and Era e1.2
The important thing distinction between the 2 Era e electrical bikes? “The 1.2 is best suited from the get-go for automobile alternative,” says Brukhman. Era e1.2 has a much bigger battery that permits you to trip farther. It additionally has a entrance rack (along with the rear rack) for hauling extra stuff, two attributes that make it a succesful commuter and errand-runner. A stiff fork on the e1.2 supplies stability for hundreds that sit on that entrance rack. Era e1.1, alternatively, comes with a entrance suspension fork to maintain you rolling easily over uneven surfaces. The e1.1 can also be priced a number of hundred {dollars} decrease.

One other too-often downplayed distinction between the bikes is shade. “While you’re shopping for a motorbike for enjoyable, you need the colour to match your character,” says Brukhman. “So that is the biggest vary of shade selections we’ve ever provided.” The colour choices are distinct for every mannequin, although, so your alternative may come right down to which one comes within the shade you’re keen on.
Under are the important thing spec variations for every Co-op Cycles Era e bike:
Era e1.1 | Era e1.2 | |
Value | $1,499 | $1,899 |
E-Bike Classification | Class 1: pedal help as much as 20mph | Class 1: pedal help as much as 20mph |
Motor | Bafang 350W with Bafang 417Wh detachable battery (max torque output 80Nm) | Bafang 350W with Bafang 672Wh detachable battery (max torque output 80Nm) |
Cost Time | 7 hours | 8 hours |
Pedal-Help Vary | 30–40 miles | 40–50 miles |
Variety of Gears | 7 | 7 |
Suspension | 70mm Suntour entrance suspension fork | None |
Brakes | Tektro hydraulic disc brakes with 180mm rotors | Tektro hydraulic disc brakes with 180mm rotors |
Tires | Schwalbe Tremendous Moto-X with Double Protection GreenGuard puncture safety 20″ x 2.4″ | Schwalbe Tremendous Moto-X with Double Protection GreenGuard puncture safety 20″ x 2.4″ |
Different Key Parts
The included rack(s) on each Era e bikes will not be solely structurally built-in, they’re additionally color-matched with the primary body—a pleasant contact. The included entrance and hind lights on the bikes additionally run off the bike’s rechargeable battery so that you don’t have to fret about charging them individually.
What about the place the rubber meets the highway? Heavy-gauge spokes and puncture-resistant tires make potholes and highway particles much less worrisome. Hydraulic disc brakes with massive (180mm) rotors present swift, well-modulated stopping energy, even in damp situations.
Each Era e fashions are class 1 e-bikes, which means that the motor kicks into help pedaling up till the bike reaches 20 mph. To study extra concerning the completely different classifications, learn Intro to Electrical Bikes, the primary a part of our Electrical Bike Fundamentals collection of articles.
Era e1.1 and e1.2 bikes are designed with restricted upkeep required. Nevertheless, each e-bike bought at REI comes with Coast-to-Coast assist throughout the nation, together with free flat fixes and two years of changes for REI Co-op members.
To study extra about how a lot enjoyable it’s to trip a Era e bike, cease by any REI Co-op bike store.
Assist Go the E-BIKE Act
Assist Go the E-Bike Act
E-bikes are an more and more standard choice for these trying to keep away from or offset gas-powered car use. The E-BIKE (Electrical Bicycle Incentive Kickstart for the Atmosphere) Act would create a 30 p.c federal tax credit score (of as much as $1,500) on the acquisition of recent e-bikes. Be part of the REI Cooperative Motion Community in supporting this invoice to assist make this low-carbon transportation choice extra reasonably priced for everybody.